Since 2006 · Mexico City · Kraków
Ethical Profits Group (EPG) is a business group founded in Mexico in 2006 and present in Poland since 2026. Success today requires more than a single specialty, so we have brought together four companies — each duly incorporated and registered — to offer 360° solutions: marketing and development (ANDO®), infrastructure and cybersecurity (Nube Ninja®), legal compliance and security (SafelyEngaged®) and, from Kraków, IT, marketing and EU hosting for companies in Poland (HolaPolska!). By hiring EPG you don't just get a service; you secure a strategic alliance where your marketing, infrastructure and legal/information security work in perfect harmony.
Our unified structure eliminates friction between agencies and providers, guaranteeing a coherent, efficient and, above all, secure strategy — in Mexico and in the European Union.
Experts in digital marketing and web development creating successful strategies since 2006 — now accelerated by AI with human oversight.
Managed cloud hosting, infrastructure and cybersecurity for companies that cannot stop, with a 99.9% SLA guaranteed by contract.
A firm protecting the reputation, assets and continuity of high-profile individuals, companies and financial intermediaries.
Founded in Kraków in 2026 to bring the group's experience to companies in Poland — in Polish, English and Spanish.
Your marketing (ANDO®) runs on solid infrastructure (Nube Ninja®) within a framework of legal compliance and security (SafelyEngaged®) — and, if you operate in the European Union, with local support in Poland (HolaPolska!).
Mexico City and Kraków: the same methods, principles and accountability on both sides of the Atlantic, and a natural bridge for companies and people moving between Mexico and Poland.
A single point of contact for integrated projects. We adapt to your interests and free you from responsibilities so you can focus on your business.
Cybersecurity is our pillar. From hosting and web audits to regulatory compliance — anti-money laundering in Mexico, KSeF and NIS2 in Poland — your business is protected at every layer.
Our strategies are data-driven, focused on profitability and designed for growth. AI accelerates the work; the judgement remains human.
For two decades we have had the privilege of collaborating with industry leaders and cutting-edge companies. By hiring EPG, you benefit from the accumulated experience of working with clients such as:
…joining the more than a thousand clients who, over 20 years of history, have placed their trust in our ability to deliver results.
21 brands in two countries, each guided by the same seven immovable principles.
Over 20 years doing “all that web stuff”: marketing, development and technology — now accelerated by AI with human oversight on every project.
Managed hosting, VPS and dedicated servers for companies that cannot stop, with a 99.9% contractual SLA, layered security and real human support.
Lawyers, engineers and AML specialists protecting the reputation, assets and continuity of high-profile individuals, companies and financial intermediaries.
EPG's company in Poland: KSeF integration, NIS2 compliance, Google & AI marketing, EU-hosted infrastructure and Mexico–Poland business advisory.
Cloud CRM that unifies clients, digitally signed quotes, payment orders, projects, contracts and support, with B2B/B2C portals and SAP, MBA3 and Mercado Libre integrations.
All-in-one AI assistant in Spanish: conversational chat, document analysis, image creation, voice synthesis and custom assistants for teams.
Impartial comparator of crypto platforms for buyers paying in Mexican pesos, with live prices for 11,000+ coins, purchase and profit calculators, and advisory.
Bilingual digital oracle that uses AI for tarot, birth charts, horoscopes, numerology, dream interpretation — and even football, NFL and boxing predictions.
AI marketing agent that listens, publishes, replies and serves: social media and social listening, sales email with lead scoring, and a RAG chatbot — governed by Human in the Middle.
Accounting, KSeF invoicing and tax obligations for micro and small companies in Poland, installed on your own server, in 6 languages and with local AI.
Online sexual-wellness store built on the idea that sexual health is a right, with discreet, free shipping across Mexico.
Online retailer of certified, 100% legal cannabis products in Mexico — CBD oils, hemp flowers, edibles, vaporisers and paraphernalia — with discreet nationwide delivery.
Online store with an all-female team selling makeup, collectible mugs and tumblers, licensed character tableware and children's books — home of Wakaritas, Infantilibro, Fotito and M&F.
Accessories for anime, cartoon and kawaii fans, available through Distribuidora MIFESE's online store.
Educational and entertaining books for children and young readers, available through Distribuidora MIFESE's online store.
Photo printing, albums and personalised printed keepsakes, available through Distribuidora MIFESE.
Fashion brand of trendy clothing, shoes and accessories, available through Distribuidora MIFESE's online store.
Free appraisal, immediate payment and home pick-up for vinyl record collections and single pieces across Mexico.
Corporate, private and mass events — from concerts with top Mexican artists to weddings — plus the travel and lodging logistics they need.
Esoteric consultations, tarot readings and symbolic support inspired by a woman with half a century of reading destinies.
Learn Polish from scratch, free and in Spanish: 500 real-life situations, a ten-tool course, pronunciation for Spanish speakers and an emergency card.
Twenty years of building, one brand at a time.
EPG is born with ANDO, a technology integrator in Mexico City.
ANDO builds its own client portal — the seed of Quothink.
ANDO incorporates as ANDO HACIENDO ESO DE LA WEB S.A. de C.V.
EPG lands in Europe: HolaPolska! opens in Kraków.
Seven immovable pillars that govern every decision across every brand we build.
Truth upholds our words and dictates our actions.
We treat everyone with dignity and fairness, no exceptions.
We act legally and give everyone what they are rightfully owed.
We fight for our ideals and for the benefit of humanity.
We exercise our freedoms and defend those of others.
We act in a structured, goal-oriented manner.
We promote maximum benefit grounded in our principles.
Ethical Profits Group (EPG) is a business group founded in Mexico in 2006 by Mexican entrepreneur Pablo Caballero. It brings together four B2B companies — ANDO®, Nube Ninja®, SafelyEngaged® and HolaPolska! — and a portfolio of 21 brands in technology, software, artificial intelligence, commerce and services, all governed by seven immovable principles: Honesty, Equality, Justice, Loyalty, Liberty, Order and Progress.
Four B2B companies form its core: ANDO® (digital marketing, development and AI agency, since 2006), Nube Ninja® (managed hosting, infrastructure and cybersecurity, since 2015), SafelyEngaged® (legal, compliance, anti-money-laundering and cybersecurity firm, since 2022) and HolaPolska! (IT, marketing and EU hosting in Poland, founded in Kraków in 2026 as HOLAPOLSKA sp. z o.o.).
EPG has offices in Mexico City (Montecito 38, Col. Nápoles) and Kraków, Poland (ul. Kielecka 1/2). It serves clients in Mexico, Poland and the rest of the European Union, in Spanish, English and Polish.
B2B: ANDO®, Nube Ninja®, SafelyEngaged® and HolaPolska!. Software & AI: Quothink, AUXILIAR, Reserva Crypto, Goetia, AGENTE_ and NOB. Commerce: SinPudor®, CannaWanna, Distribuidora MIFESE and its brands Wakaritas, Infantilibro, Fotito and M&F Trends, and Melópata. Services & community: Tu Gente, Doña Carmelita and PoPolsku!.
Since 2006, when ANDO began as a technology integrator in Mexico. Over twenty years the group has grown into four companies and 21 brands, and in 2026 it opened its first company outside Mexico: HolaPolska! in Kraków.
Write to us with the “Write to us” button on this page or by WhatsApp at +52 55 3043 1943. For services in Poland you can also contact HolaPolska! directly through holapolska.pl.